Challenge: The old scotts.com site had become unruly. At several hundred pages deep, it had grown massive. Byzantine navigation made finding relevant content next to impossible. Add to that, articles that read like horticultural white papers and badly outdated Imagery... it needed help.
Solution: This fully responsive design proposal rethought the site from the ground up, as a clean, modern, DIY-friendly information resource.
STRATEGY | SITE REDESIGN | UX/UI